electronic newsletter
Email marketing as a communication tool offers a number of advantages: immediacy, targeting, accountability and it is cost effective. Unlike other online marketing techniques it is a push communication tool.
Finisco's email marketing methods include:
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E-zines |
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Email newsletters |
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E-cards |
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Standard targeted emails |
Example Raging Bull Ezine
Screen shot of the Raging Bull ezine
Why Use Email Marketing?
- You have the ability to reach a wide range of customers on your database in a short amount of time
- Email is free, compared to direct mail or printed newsletters
- Return on investment, or clicks / opens of the emails, can be tracked using our built in tracking system
- Email delivery is instant
- The message is being 'pushed' to your audience
- Email is one of the most popular communications methods today, with the majority of internet users checking their emails everyday
- It's eco-friendly!