quick search
GO

quick links

Marketing Intelligence


Each participant to the game needs to provide some minimal details in order to be accepted within the game.

Throughout the competition there are numerous opportunities to obtain further information from the participants through questionnaires or when special transfers are on offer.

With the information collected during the course of the game, the banner management tools supplied with our Infotainment Portal, Club Stats Manager and Predictor Leagues specific messages can be placed based on the entrants profile (Male, Female, Age Group).
 Knowledge gaps in an individuals’ understanding of the interdependency of the infrastructure components and their lack of understanding of the Business processes that the infrastructure supports, can be the greatest barrier to effective management of a Business IT Landscape.


Marc Rolfe
Formerly VP Infrastructure and Services at WestLB